2X4

18th Jul 07
2X4 Goods

WHAT
2X4

WHERE
HERE

WHEN
ALL THE TIME, IN LIMITED RUNS OF 200

HOW MUCH
$45

WIN
ONE 2X4 T-SHIRT BY ADAM CRUICKSHANK OR JEFF CANMAN, WE DECIDE THOUGH. JUST EMAIL WIN@RIGHTANGLEPUBLISHING.COM WITH THE SUBJECT LINE ‘UNTIL NOW I THOUGHT 2X4 WAS A SECRET MENU ITEM AT IN-N-OUT BURGER'

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Not a plank of dimensional lumber, not a 1998 film about Irish labourers directed by Jimmy Smallhorne, not a Metallica song off LOAD (1996) or a Blind Melon song off SOUP, not an NYC design studio. Sure, these guys with their online T-shirt store have got some competition in the name game but soon 2x4 (the online T-shirt store) will be top o' that list on Wikipedia. It's just the kind of simple idea that rises like cream above the lumber in our web 2.0 world. And if they run into trouble with Jimmy Smallhorne they can just change it to ‘8' maybe.

Anyway, 2x4 features two designs by four artists in each of their T-shirt releases. And each release of eight designs is limited to 200 T-shirts. Founded by designer and all-rounder Damian Aistrope, 2x4 features unique work - in a T-shirt medium - by artists, designers, illustrators and photographers from around the world. The current ‘eight' includes designs by Jeff Canham, Noah Butkus, Emil Kozak and Adam Cruickshank (Regular Product). You can also see Adam's on desktop desktop. Sock that to Smallhorne.

By Penny Modra

Product: Clothing

Theft: Theft is a risk

Keywords: Design, T-shirt, Online

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