Keyword results: Cheap Monday
POP!
Closed May 5, 2009.
Them Swedish have quite a few tricks up their sleeves. They gave birth to Ingrid Bergman, they fed us the meatball and then they played us Ace Of Base. Hmm. Not to mention IKEA, Volvos and, er, Vikings. Now they've got one more trick for the list - the Cheap Monday pop-up store, POP.
Little Hero Sale
WHAT
LITTLE HERO & FRIENDS BIG SALE
WHERE
SUITE 2, LEVEL 2, 46-58 HOLT STREET, SURRY HILLS
WHEN
THURS JUL 3, 4PM-7PM
FRI JUL 4 - SAT JUL 5, 10AM-7PM
HOW MUCH
50-90% OFF RETAIL PRICES
It is winter. You are cold. Shivering. You wish desperately for a new jacket, jumper, anything, but you can't afford the bus fare to Crown Street. You also have an aversion to moth balls, so there goes vintage. Wait, there's hope. It's a sale. It's for men. It's for women. And it features labels that you will wear long after the sun has surfaced: Ant.
Event: Sales
Stimulus: C
Cheap Monday jeans
Denim, it seems, isn't just a material. It's a social classifier, a status symbol, a sex invite, a controversy and sometimes, a stigma. It's denim as much as music taste that separates the indie kids from the hip-hop crowd. It's denim, not guns, that gave cowboys whip-cracking-cred, and denim (a'la stone wash) that made the '80s cool again (well, sort of).
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