Remo General Store

8th Aug 07
Remo General Store Stray

WHAT
REMO GENERAL STORE

WHERE
ONLINE HERE

WHEN
24 HOURS

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In 1988, Remo Giuffre opened a store in Darlinghurst. It was a place full of "useful and intelligent things".

He imported rarities from around the globe, treated his staff like family, and (long before Borders met Gloria) opened an in-store cafe. Remo's customers were a devoted group, a community who he considered both ‘always right' and darn clever to boot. By 1993, most of his stock came from their suggestions. The community was the brand. But suddenly, in 1996, due to unforeseen circumstances, the brand crashed.

By Nadia Saccardo

Ambience: Indoor

Difficulty: Won't hurt a bit

Keywords: Design, Online

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